Strategic words for serious change-makers
You're not just selling products, you're shifting culture
Whether you're a wellness startup challenging health inequalities, an advocacy org fighting for justice, or a sex tech company breaking taboos around pleasure, your work matters.
Culture-shifting ideas need strategic content that sparks connection, not confusion.
I help mission-driven brands in wellness, advocacy, femtech, and sex tech communicate clearly – with editorial thinking and strategic impact.
How we can work together
Single project focus
What it is: One focused deliverable – website copy, email sequence, landing page, grant application, or article.
Perfect for: Testing the waters, solving your biggest messaging challenge, or getting one critical piece right.
Investment starts at £400
Multi-piece content development
What it is: Comprehensive projects like full website copy, brand voice guides, welcome sequences, or a series of articles.
Perfect for: Building a cohesive voice across multiple touchpoints or launching something new with clarity.
Investment starts at £800 (sliding scale available for grassroots organisations)
Ongoing content partnership
What it is: Monthly retainer for blogs, newsletters, email campaigns, or regular content that keeps your message consistent.
Perfect for: Brands who need steady, strategic content without it becoming an internal bottleneck.
Investment starts at £500/month
What every project includes
Whether it's editorial content, strategic copy, or a grant proposal, every project starts with understanding where your audience is and what they need to hear.
You get:
Voice of customer research so we know how your people think and speak
Inclusivity review – because your messaging should welcome, not exclude
SEO strategy – (for web content) that works for humans and search engines
Platform-aware thinking that prioritises the channels you own – your website, email, and blog
The process
3. CREATE
Words that balance honesty with strategic impact.
4. REFINE
We tweak together until it sounds unmistakably like you.
5. LAUNCH
You go live with support and guidance.
2. RESEARCH
I dig into your audience, your voice, and your context.
DISCOVERY
We talk about your mission, audience, and what's not working.
Client love
“Lorna mirrored and maximised my vision with expert copy that helped me not only communicate in my authetic voice, but also expressed my brand’s key strengths.”
Violeta Duncan, founder, Duncan Núñez Consulting
Why work with me?
🌙 Editorial sensibility meets strategic goals
I bring a writer's perspective to brand content – depth and nuance that serves your mission.
🌙 Fluent in sensitive topics
From grief to pleasure to justice, I understand the stakes of getting it right.
🌙 Real craft, not AI output
Human voice and cultural literacy that actually connects with your audience.
Client love
“Lorna immediately grasped our brand voice, creating a digital presence that perfectly represents who we are.”
Katie Payne, femtech founder, OhMyV and vögeln
Ready to build a cohesive voice and banish those content bottlenecks?
Book a free 20-minute discovery call or tell me about your project below.
I’ll get back to you within 48 hours
