Strategic words for serious change-makers
Copywriting & Content Services
In a world drowning in digital noise…
…you're not just selling products, you're shifting culture. Your wellness startup challenges inequalities and stifling norms. Your advocacy org fights for justice.
Your sex tech company normalises pleasure. But culture-shifting ideas need careful translation into language that sparks connection, not confusion.
The internet doesn’t need another generic “we care” brand. It needs rebels. Truth-tellers. Changemakers who won’t sugarcoat what matters. If that’s you, I’ve got the words!
Whether you're a wellness startup, femtech or sex tech company, advocacy organisation, or any mission-driven business, I help cut through the BS and speak directly to your people. No platitudes or filler. Just words that build real trust and spark action.
Single project focus
Quick-fire project, e.g. sales page, email sequence, or about page that helps to convert skeptical audiences into believers
Services at a glance
Brand overhaul
Full brand voice + messaging system (includes nonprofit-specific deliverables like donor campaigns when relevant)
Ongoing content partnership
Monthly blogs, email campaigns, and social copy that build momentum over time
What every service includes
Every project I take on, whether it’s wellness copywriting, nonprofit messaging, or something in between – starts with a full brief and a deep dive into where your audience is at. Are they just discovering the problem? Or ready to take action? Either way, I meet them there.
You’ll also get:
Voice of customer research so we know exactly how your people think and speak
Inclusivity review – because your messaging should welcome, not exclude
For your web copy & blogs, naturally integrated SEO – the timeless kind that (currently) still works for Google and AI search
Platform-aware strategy that works across your owned media channels
You’re not just getting persuasive copy. You’re getting brand voice development that builds trust with audiences who’ve been burned before.
The process
5 Steps to Strategic Messaging
3. CREATE
Words that balance honesty with conversion psychology.
4. REFINE
We tweak together until your voice is nailed.
5. LAUNCH
You go live with tips + ongoing support if you need it.
2. STRATEGISE
Messaging frameworks + voice guidelines built for your mission.
LISTEN
I analyse your brief and dig into your audience, competitors, and what makes you different.
Take a look
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Take a look ☆
Scroll through the full services menu below 👇 Don’t see what you’re looking for? Tell me! I love designing bespoke packages.
Ignite
Single, quick-start project
Email sequence • Sales page • About page
Perfect for: Testing the waters or solving your biggest conversion problem with laser focus.
The transformation: From scattered messaging to one piece of copy that actually works – and proves what's possible when you stop playing it safe.
What you get:
One high-impact deliverable (sales page, email sequence, or about page)
Strategic messaging framework you can apply elsewhere
Clear, conversion-focused copy that builds trust
Platform-compliant language that won't get flagged
Investment starts at £400
Amplify
Messaging overhaul
Perfect for: Brands and organisations ready to speak their truth consistently across every touchpoint and platform.
The transformation: From generic industry-speak to a cohesive, human-centered brand voice that sounds unmistakably like you – and converts your dream people (whether that's customers or supporters).
Can include:
Brand voice guide and messaging framework
Website copy that builds trust and drives action
Email welcome series and donor sequences
Product descriptions and case studies
Campaign copy and grant applications
Strategic positioning that cuts through noise
Investment starts at £600 (sliding scale available for grassroots orgs and individuals)
Sustain
Ongoing partnership
Perfect for: Brands who need consistent, strategic content that keeps their message alive and growing.
The transformation: From sporadic content that gets ignored to a steady drumbeat of messaging that builds movements, drives sales, and creates lasting impact.
What you get:
Monthly blog content that educates and converts
Strategic email campaigns that maintain momentum
Social copy for launches & campaigns
Ongoing voice refinement as your brand evolves
Investment starts at £500/month
Client testimonial
“Lorna mirrored and maximised my vision with expert copy that helps you to not only communicate in your voice, but also express your brand’s key strengths.”
Violeta Duncan, strategic visionary, creative, and principal at Duncan Núñez Consulting
Why choose Unquiet Copy?
🌙 I’m devoted to the spaces that matter most
Wellness startups, advocacy orgs, taboo-busting brands tackling the topics that need attention – health, pleasure, reproductive justice, and real social change. The people doing the taboo-busting work that changes lives.
🌙 Strategy that goes deeper than words
Voice of customer research, audience awareness mapping, and the cultural fluency that comes from understanding what your work means.
🌙 Building assets you actually own
Website copy, email marketing, and blog content that work no matter what crazy thing social media platforms decide to do next.
Client testimonial
“Lorna immediately grasped our vision and brand voice, creating a digital presence that perfectly represents who we are.”
Katie Payne, femtech badass and founder of OhMyV
Ready to steal the spotlight?
Let's craft strategic messaging that turns browsers into believers
Book your free 20-minute discovery call and let’s see if we’re a fit. This is a mini-strategy chat where I’ll share honest thoughts on how I can help.
Prefer to write it out? Drop me a message below with your timeline and what you’re hoping to achieve, and I’ll get back to you within 48 hours.
Can’t wait to hear from you!